The other day, I was going to the
university. In order to not
waste my time I read the free newspaper 20Minutes. There was an article about
the most shared advertising video on the Web in 2013. The video “Dove Real
Beauty Sketches” was the winner! You remember, some women describe their own
face, one of their relatives describe it too to a drawer expert in robot
portray from FBI placed behind a curtain. After drawing the two portrays, we
can see that women have a bad image of their beauty, they seam withdraw;
whereas the portray of their relatives show a beautiful face and an open-minded
person. This video has been watched 60 billions times, has been shared 4.24
billion time through Facebook, Twitter and Internet according to Unruly (that
the society of video technology). I think it is a good job that Dove has done,
because we all remember that is Dove, as the famous video “Dove Evolution”, and
we do not see any product of the brand Dove…
That is a pity to see that women have
as that much a wrong image of themselves and Dove points it out by showing
women how beautiful they are.
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